About Me
Hi, I’m Emily!
I’m a freelance digital marketer based in New York City, skilled at building Squarespace and Shopify websites, Search Engine Optimization (SEO), and creating paid ads for social media advertising. I’ve been working in the B2C space for over four years, marketing both products and services, and I’m passionate about helping brands grow in ways that are both effective and visually appealing.
I have a BBA in Marketing Management from Baruch College and started my career doing marketing for a day spa. Since then, I’ve moved into freelance work, where I get to combine strategy, creativity, and technology in projects that make a real impact. I enjoy thinking from the customer’s perspective and finding ways to create meaningful, long-lasting results. I focus on quality and love bringing people’s visions to life through work that I’m genuinely passionate about.
Outside of marketing, I love learning about people and expressing creativity through hobbies like playing the harp, mermaiding, scrapbooking, vlogging, and creating social media content with my dog. I also enjoy jewelry making and sharing my love for beautiful, well-crafted accessories with others.
I’m always curious, always learning, and always looking for opportunities to make something that is both beautiful and meaningful.
Core Skills & Expertise
-
Email & SMS Marketing (Mailchimp, Constant Contact, Klaviyo, EZ Texting)
Social Media Marketing & Management
Influencer Outreach
Paid Ads (Meta & Google Ads)
Digital Ad Design
Promotions & Sales Funnels (ClickFunnels, GoHighLevel)
Marketing Automation
Lead Generation
-
Blog Writing
Landing Page Copywriting
Video Scriptwriting
Ad Concepts
Print & Digital Collateral (flyers, postcards, business cards, banners, etc.)
Content Strategy & Topic Research
-
Web Design/Redesign (Squarespace, Shopify, WordPress)
Photo & Document Editing
Video Creation & Editing (YouTube & Ads)
Branding & Visual Identity
Graphic Design (Adobe Photoshop, Illustrator, Premiere Pro)
HTML & CSS
-
Keyword & Competitor Analysis (SEMrush, UberSuggest, Screaming Frog)
SEO Strategy Development
Google Analytics
Data Analysis
Pricing Research
-
Project Management
Marketing Campaign Management
Operations Oversight
Customer Relationship Management (CRM platforms)
Calendar & Scheduling
Process Documentation (manuals, instructions, SOPs)
Event Marketing Coordination
Improving Customer Retention
-
Drafting Forms
Legal Documents & Contracts
Filing & Paperwork
Responding to Client/Vendor Communications
Writing RFP/RFQ Responses
Bookkeeping & Data Entry
-
Candidate Screening & Interviewing
Customer Service & Client Relations
Work With Me
I love helping brands and entrepreneurs bring their ideas to life. Whether you’re starting fresh or looking to grow your business, I can help turn your vision into results that truly make an impact. Every project is an opportunity to create something unique and meaningful, and I’d love to collaborate with you. Let’s chat about your goals and how we can make them happen together.